Blog & News

Blog & News

The feel good factor of improving customer service.

Delivering excellent customer experience is something we are passionate about at FMI, and rightly so, as it is predicted to become more important...

What is more important than Sales Skills?

It’s only natural to want to want to read a quick list of the top ten sales skills needed to be an excellent...

The need for using professional recruitment

Online has been a great equaliser for businesses by making the access to target audiences and the reach of marketing communications available to...

The benefits of Visual Merchandising is plain to see

Visual merchandising is one of those terms that seems quite self-explanatory. Visual merchandising implies the visual display of goods. And while that is...

How Experiential Product Sampling Agencies Raise the Bar

How Experiential Product Sampling Agencies Raise the Bar With “experience” being a customer service buzz word, product sampling agencies are increasingly required to...

Retail sales trends in Ireland 2019

Retail sales trends in Ireland 2019 According to the assessment by Trade Economics, Ireland’s retail sales increased by 3.7% year on year, in...

Do customer service skills really matter?

Do customer service skills really matter?   I have recently been thinking about customer service skills. I know it’s not exactly up there...

recruitment strategy

Hit refresh on your Recruitment Strategy

Hit refresh on your Recruitment Strategy This year Ireland is expected to hit full employment with a record 2.3million people in work. While...

How to select in-store demonstrator agencies

The tussle about how to decide on hiring an in-store demonstrator agency is often (a) weighed up carefully to ensure that not only...

Uganda

Employee of the Year – Uganda visit with Nurture Africa

Employee of the Year – Uganda Visit with Nurture Africa I’m Sarah Doyle and I was fortunate to win Employee of the Year...

sustainability

The brands they are a changing… to meet sustainability targets!

The brands they are a changing to meet sustainability targets!   In our recent article for European Field Marketing Partnership we discuss the...

recruitment

The Ultimate Checklist for Outsourcing Recruitment

The Ultimate Checklist for Outsourcing Recruitment.   The process of recruiting can be time consuming and frustrating. While the business case for outsourcing...

Is price a sustainable sales strategy?

Is price a sustainable sales strategy?   As we hurtle towards Black Friday and all the chaos that ensues, it is worth reflecting...

whatsapp customer care

The Role of Whatsapp in Customer Care.

The Role of Whatsapp in Customer Care Who does not like receiving a Whatsapp message? We have family groups and friend groups, groups...

point of sale

The Evolution of POS and Why It’s Here To Stay.

The evolution of POS and why it’s here to stay The term “Point of sale” is defined as the place at which a...

thinking beyond in-store

Thinking Beyond In-Store

Thinking Beyond In-Store The boundaries of retail are shifting and the traditional parameters no longer apply. In-store now presents the dichotomy of both...